OPERATED SERVICE - AI SALES AGENT
Leads go cold in minutes.
An AI sales agent replies to every form fill, DM, and website chat in seconds - it qualifies the lead with your questions, answers objections from a playbook written with you, and books the call while other firms are still drafting a reply. Powered by the Side.io platform - designed, installed, and operated by Side Studios.
PIPEDA-aware. Vancouver-based. Zero pressure.
THE PROBLEM
42 hours is the norm.
A Harvard Business Review audit of 2,241 US companies found the average firm takes 42 hours to answer a web lead - and 23% never respond at all. The cost of that delay is measured: MIT research with InsideSales.com (15,000+ leads) found reps are ~100x more likely to reach a lead - and 21x more likely to qualify one - when they respond within 5 minutes instead of 30.
You don't fix a 42-hour habit with reminders - you fix it with a responder that never has a busy day. The operated sales agent answers in seconds on every channel you run: website chat, Instagram and Facebook DMs, SMS. It asks the qualifying questions you would ask, answers the objections you hear every week, and puts a real appointment on your calendar instead of a 'we'll get back to you.'
HOW IT WORKS
Seconds to reply, minutes to booked.
One agent across your inbound channels, run end to end by the studio.
Replies in seconds, every channel
Form fills, website chat, Instagram and Facebook DMs, and inbound texts all get an immediate, personal reply - nights and weekends included, when the highest-intent leads actually arrive.
Qualifies with your questions
Scope, timeline, budget band, location - the qualifying script is authored with you before launch, so the leads that reach your team arrive sorted, not raw.
Books the call, not just the chat
The conversation ends on your calendar: a confirmed scoping call or consult, with the lead's answers attached so your first human conversation starts warm.
Escalates hot leads instantly
A qualified lead with urgency pings you the moment it happens, transcript included. Nothing high-value waits in a queue behind small talk.
Tuned weekly by the studio
We read the transcripts, tighten the answers, and retire the questions that lose people. Side Studios operates the agent; you just take the booked calls.
Powered by the Side.io platform — designed, installed, and operated by Side Studios. One accountable team owns the setup, the scripts, and the follow-up. Nothing new for you or your staff to run.
WHAT IT LOOKS LIKE
From form fill to booked.
A design-build firm - a renovation lead submits the website form on a Sunday night.
Web form received - Sunday 9:24 pm
Hi Dana, thanks for reaching out to Coastline Builders about your kitchen renovation. Two quick questions so the right person calls you - is this for your current home?
Yes. We're hoping to start before the fall.
That timeline works. What budget range are you planning around - under $80k, $80-150k, or above?
Probably 80 to 150.
Great - that's right in our range. Mark has Tuesday 10:00 am or Wednesday 4:30 pm open for a 20-minute scoping call. Which suits?
Wednesday.
Booked - Wed 4:30 pm, qualified on scope, timeline, budget
A representative flow, not a client transcript. Qualifying questions, budget bands, and tone are authored with you before anything goes live.
THE NUMBERS
Speed is the whole game.
MIT research with InsideSales.com (15,000+ leads) found reps are ~100x more likely to reach a lead - and 21x more likely to qualify one - when they respond within 5 minutes instead of 30.
higher odds of reaching a lead responding at 5 minutes vs 30
Lead Response Management Study - MIT / InsideSales.com, 15,000+ leadsthe average firm's response time to a web lead - and 23% never respond
Harvard Business Review audit of 2,241 US companies, 2011of live-chat requests are simply ignored
SuperOffice study of 1,000 company websitesConversation AI messages a month across the HighLevel platform - the messaging layer under Side.io
HighLevel, 2026Live demo
Hear it on a real call. Soon.
The talk-to-it demo goes live here once it passes our full scenario matrix on the studio's own calendar — booking, rescheduling, cancellations, ambiguous requests, and human handoff, with clear AI disclosure on every call. Until it earns that bar, there is no staged demo on this page. Book a walkthrough and we'll show you the system working instead.
FAQ
Common questions.
Which channels does the AI sales agent cover?
Website chat, contact-form follow-up, Instagram and Facebook DMs, and SMS. We wire the channels you actually get leads from during install, and add others as they earn a place.
Will it sound like a bot?
It sounds like your playbook. The scripts, qualifying questions, and objection answers are written with you before launch, the agent discloses that it's an assistant, and anything off-script routes to a human with the full transcript. No canned 'How may I assist you today?' loops.
What happens to leads it can't qualify?
Nothing gets dropped. A lead that stalls, goes quiet, or asks for something unusual is handed to your team with the conversation attached - the agent's job is to sort and accelerate, not to filter people out.
Does it replace my salespeople?
No - it gets them into the conversation while the lead is still warm. Humans still scope, quote, and close. The agent removes the 42-hour gap in front of them, not the people behind it.
Who sets it up and runs it?
Side Studios does, end to end. Side.io is the platform; we design the playbook, install the channel and calendar wiring, and operate and tune the agent week to week. One accountable team, and your capture wiring stays yours.
See what your leads see. Free.
Get your Brand Score in under two minutes - a private audit of brand, conversion, and capture wiring, including what happens in the first five minutes after someone submits your form.
Free, no commitment. Takes 2 minutes.